If you’re a content creator looking for new ways to engage with your audience and learn how to broadcast live on TikTok, you’ve come to the right place!
TikTok is the fastest-growing social media platform and has a lot to offer creators and brands looking to grow their audience. One standout feature is the Live option, enabling you to interact with your audience in real-time while giving them a glimpse of your genuine, unfiltered self. Let’s explore how to use the Live feature effectively, along with some top tips and ideas to help increase Tiktok views.
What are TikTok Lives?!
TikTok Lives are live videos that are broadcast in the TikTok LIVE section of the app. This special live-streaming section allows some TikTok content creators to interact directly and instantly with their followers.
Use TikTok Lives correctly and you can respond to users who join a livestream in many fun and creative ways. For example, you can answer questions or comments, sell products, promote businesses, receive gifts, and more. Think of TikTok Lives as the live video equivalent of Facebook Live and Instagram Live videos. Only certain creators are eligible to make TikTok LIVE, but you can get great rewards if you qualify. TikTok Lives can be a very effective way to make money or promote a product, but only if you know how to start a livestream first. If you want to know how to broadcast live on TikTok, you’ve come to the right place.
What are the Benefits of Live Streaming on TikTok?
There are several reasons why you might want to go live on TikTok:
- Great way to engage with your audience: Livestreams are great for answering questions and interacting with your audience in real-time.
- Discovery: TikTok offers features like weekly leaderboards, where live hosts are rated based on their engagement and promoted in the app. This helps you get new TikTok followers and grow faster.
- Earn money on TikTok or donate: If you’re over 18, your viewers can send you virtual offers during a livestream that you can redeem for money. Keep it or donate it to a charity of your choice!
How to Live Stream on TikTok on a Computer
Live streaming on TikTok on your computer is quick and easy. There are two ways to do it:
- Use third-party streaming software
- Use a private TikTok LIVE Studio
Want to use a third-party streaming software for your TikTok live stream? Once you’ve chosen the right encryption software, follow these steps:
- Open your TikTok app, then select the plus sign at the bottom of the screen
- Click LIVE
- Select the title and filter effects you want to use
- Click Transfer to PC
- Once your TikTok stream starts, you’ll be presented with a stream key and server URL. Straight Ahead
- Open the encoder you want to use, then find a place where you can change the streaming destinations
- Select a destination called “Custom RTMP” or something similar
- Paste your TikTok Steam key and server URL into the appropriate fields and save your changes
With these steps, you can start your live stream from your favorite encoder. It will then be streamed live on your TikTok channel. Alternatively, if you prefer, you can use the TikTok LIVE Studio software:
- Download the software from the TikTok website. Install it on your computer.
- When the installation is complete, check the box next to Run TikTok LIVE Studio and click Finish.
- TikTok LIVE Studio will open. Log in with your TikTok profile details.
- You will need to configure the software, e.g. B. Make sure your camera and microphone are working. Change the settings if necessary.
- ·You can then start streaming when you are ready by clicking the Create icon.
Tips for Livestreaming on TikTok
If you’re ready to go live, here are some tips to help you get the most out of your live stream:
Choose the Right Time
When you go live, it’s best to do so when the majority of your audience is online and ready to interact with you.
According to Influencer Marketing Hub, the optimal times to post on TikTok are:
- Monday: 6am, 10am, 10pm EST
- Tuesday: 2pm, 4pm, 9pm EST
- Wednesday: 7am, 8am, 11pm EST
- Thursday: 9am, 12pm, 7pm EST
- Friday: 5am, 1pm, 3pm EST
- Saturday: 11am, 7pm, 8pm EST
- Sunday: 7am, 8am, 4pm EST
These times are just general guidelines, and you’ll get the best results by looking at your analysis. You can access this by going to Authorization Tools > Analytics > followers > follow Activity.
Be short and sweet
When it comes to the length of your TikTok Live, around 30 minutes is usually the best option. This gives you enough time to accomplish your goals, interact with your audience, answer questions, and get your life back on track before people get bored or distracted.
Go in prepared
While the beauty of a live broadcast is that it’s unscripted and informal, you should still have a plan in mind. Being in front of a live audience can be nerve-racking, and preparing ahead of time will help you keep your audience engaged at all times.
So, decide on the purpose of your live stream, plan your content, and what you want to say during your live stream. If you have books, articles, or other resources to share, have all the links and names at your fingertips so you can easily share them with your audience at the right time.
Good lighting is key
A high-quality video captivates and engages people. And with good lighting, you can ensure great video quality.
So make sure you livestream in front of a window where you have plenty of natural light. Or consider turning on recessed spotlights or using ring lighting.
Minimize background noise and movement
You want your audience to hear you when you stream, right? So find a quiet place to livestream where there is little to no background noise.
Additionally, it’s better to stream from one place than on the go. This prevents your viewers from getting motion sickness and makes it easier for them to focus on your point of view when you’re standing still and focused on their screen.
Interact with your audience
Spend time interacting with your viewers during your live broadcast. Welcome any new viewers who join, thank them for their gifts and donations, and answer any questions people have in the comments section.
This shows your audience that you care, and it’s also an easy way to generate conversation topics when you’re running out of things to talk about.
FAQs
We answer some of the most frequently asked questions about performing live on TikTok:
What is TikTok Live?
A TikTok Live is a real-time broadcast that takes place via a TikTok app. It’s a great way to interact with your audience in real-time, build trust, and increase engagement. You can also go live with other TikTok users to try to get exposure to their audience and grow yours too.
Unlike TikTok videos, Lives are often longer, unplanned, and informal, which is the main appeal for many people as they see their favorite people and brands in a new light.
Can anyone go live on TikTok?
Yes. Anyone can go live on TikTok as long as they meet the minimum age and follower requirements and follow the community guidelines. Keep in mind that the ability to go live on TikTok is usually limited to people with 1,000 or more followers. So you’ll have to try the hack above to go live and get discovered by all your followers.
